More than ever, marketing requires sound decision-making about data and the complexity lies in how to translate those decisions into actionable marketing strategies and then, knowing how to resource and execute them efficiently.

We absolutely love solving these puzzles. And when you work with us you can expect provocative insights, big ideas, a passion for accelerating and unmatched strategic and creative thinking.

In this constantly evolving multichannelverse, we provide years of experience and perspective, a global network of talent, and solid leadership you can rely on for the short- or long-term. We have walked many miles in your shoes and can tell you, it’s time. Time to stop wasting time.

ABOUT OUR NAME

Calliope

In Greek Mythology, Calliope was the muse for poetry, song, arts and sciences. By anointing the lips of leaders with honey, she bestowed upon them gracious words and true judgment. Her instrument could be heard from miles around, luring patrons to markets, festivals and merchants.


Your business, your personal success, and the satisfaction of your customers is our inspiration.

Be our muse. Trust Calliope.

OUR PROVEN PROCESS

Plan > Develop > Measure > Expand >

You have distinct needs based on a number of factors including your audience(s), industry, stage of growth and business goals. We follow four key steps and a flexible, agile methodology that enables us to move fast and remove barriers.

PLAN   We gather as many internal and external insights as possible, provide a framework for our engagement, and present early strategies for feedback.

MEASURE   Includes analyses of what we’ve learned and development of marketing scorecards and dashboards. We help you strike the right balance of reportable insights so you make better decisions about your sales and marketing investments.

DEVELOP   Our “do” and “test” mode. Whether it’s an annual marketing plan, quarterly campaign, or interim leadership assignment, at this stage we deliver a clear, detailed and focused approach to achieve goals based on data and best practices.

EXPAND   Based on everything we’ve learned, we help you build the right mix of full-time and contract resources, scalable systems and processes, and sustainable strategies. Our EXPAND stage is designed to put you in control, giving your team the confidence to execute (with or without us).

OUR VALUES

Fast & Agile.

Our years in the cancer curing space….time was of essence. We now carry this into all of our work.

Help first.

Genuinely focused on client success.

Humbly confident.

Big ideas but not big egos.

Wit. Humor.

If we don’t have laughter, what do we have? Let’s make it fun.

Truthful. Period.

Our Minnesota Nice. We tell it like it is but with a little wit and humor (see previous value).